With the ideology of building the next google for businesses The Data Sutram platform comprises two parts: a data engine and visualization. The first part is designed to process raw data collected from the external environment using AI, and create socio-economic demographic indexes, while the second part helps businesses visualize the impact of their decisions on selected locations and give them actionable insights to improve their decision-making journey. The idea is to extract the unstructured data coming from multiple sources (in the form of text and images), clean it, geotag it, and finally convert it into consumable formats. Using this data, businesses can get in-depth clarity of any given location without even going there, thereby eliminating their reliance on biased and limited internal enterprise data. During his interaction with TheTechPod, Rajit Bhattacharya says – “Data plays a huge role in Indian market.”
The brainchild of Rajit Bhattacharya, Ankit Das, and Aisik Paul, the company was incepted in September 2018 and caters to industries such as pharmacy, FMCG, and grocery, among others and recently raised funding from Indian Angel Network. The company aims to unlock the power of unstructured hyperlocal data and leverage it to drive actionable insights for businesses using an AI-based platform and help them make better decisions at every step of their operational journey.
Rajit Bhattacharya is the Founder & Chief Executive Officer at Data Sutram – a Location Intelligence Enterprise funded by the Indian Angel Network & Sanjay Mehta led 100x.VC. Having started the company during the final year of his engineering degree at Jadavpur University, he raised his first venture capital at 22. Rajit has been featured by Youth For Business (an initiative by US Consulate & Contact Base) as one of the top Young Entrepreneurs from Eastern India.
In an interaction with Mr. Daya Prakash, Associate Editor, TheTechPod and Founder, TalentOnLease, Rajit speaks about the future of data science in India market. Let’s hear the complete podcast and understand what Rajit means when he says – “Data plays a huge role in Indian market.”