About the speaker
Vineet Arya is the founder and director at COHIRE with a corporate experience spread across over 2 decades. With a vision to bring a revolutionary change in the white-collar gig economy. Outsourced CMO & COHIRE helps companies to work with a comparatively cost-effective C-level executive. Hence, helping them to scale faster in shortest span of time. Also, with COHIRE, he has successfully helped various start-ups in the manufacturing, e-commerce, edtech, and service industries. During an interaction with TheTechPod – “Gig economy has been so prevalent in India but only in the blue collar space”, says Vineet Arya.
He has worked with some of the most-sought-after MNCs, including AMD, SanDisk, Tata Power Solar at senior marketing positions. Also, he has a career span of 23 years. And, he has managed entire marketing bouquet right from brand building and PR to ATL, BTL and Digital marketing.
About the company
COHIRE is a pioneer in C-suite Gig economy. It was established as a by- product of the pandemic and its spillover to the economy. COHIRE enables startups to easily onboard C- level managers to manage key functions at a divided cost. This enables them to co-hire experienced professionals at leadership levels quickly on a shared basis. Thus, yielding significant cost savings and a slew of other benefits.
COHIRE is a disruptive model. It helps companies at all levels access C-Level business leaders. Also, who can drive their key functions like marketing, sales, technology, finance and products. And, at a fraction of their CTCs, quickly and painlessly.
In an interaction with Rohit Sardana, Vineet Arya speaks about the future of shared hiring in India. Also, Rohit Sardana is the Editor-in-Chief at TheTechPod and Co-founder of IncubateIND. Let’s hear the complete podcast. Also, understand – “Gig economy has been so prevalent in India but only in the blue collar space – Vineet Arya”.